Privacy
policy.
Last updated: May 7, 2026
Black Car Service is operated by Black Car Service LLC, a California limited liability company providing executive ground transportation. We collect the minimum we need to confirm your ride, charge your card, and reach you if plans change. We do not sell your data. This page explains exactly what we collect, how we use it, and how our SMS program works.
1What we collect
When you book a ride, request a quote, or contact us, we collect:
- Contact information. Your name, email address, and phone number. Your phone number is required to send the SMS messages described in section 3.
- Ride details. Pickup and dropoff addresses, date and time, passenger count, optional flight number, and special instructions to the chauffeur.
- Payment metadata. The last four digits of your card and a payment-processor reference. We do not store full card numbers, CVV, or banking details. Card processing is handled by Stripe (stripe.com/privacy).
- Communications log. Copies of confirmation, reminder, receipt, payment-request, and review-request emails and SMS we send to you, along with delivery status returned by our messaging providers.
- Server logs. When you visit our website our hosting provider records minimal technical data (IP address, user agent, timestamp, and the URL requested) for security and abuse-prevention purposes. We do not use this data for advertising or analytics profiling.
2How we use it
- To confirm, schedule, dispatch, and complete your ride.
- To send transactional SMS and email messages about your reservation (see section 3).
- To process payments, refunds, and disputes.
- To respond to questions and feedback.
- For required business records: bookkeeping, tax filings, and any reports required of us as a licensed ground-transportation carrier.
3SMS messaging program
Phone numbers are collected on our booking form to enable the SMS messaging program described below. By providing your mobile number and submitting a booking, you consent to receive SMS messages from Black Car Service related to your reservation.
Categories of SMS messages we send:
- Booking confirmations — sent immediately after you book.
- Ride reminders — sent before pickup.
- Receipts — sent after a completed trip.
- Review requests — sent shortly after a completed trip.
- Payment requests — sent when an outstanding balance is due.
- Cancellations — sent if a reservation is cancelled or rescheduled.
Message frequency. Frequency varies based on your bookings and account activity. A single trip typically generates between two and six messages.
Opt out — reply STOP. You can cancel SMS messages at any time by replying STOP to any message we send. After you send STOP, we will send one confirmation message and then stop sending you SMS. You will continue to receive any required transactional emails for active reservations.
Help — reply HELP. For help, reply HELP to any of our messages, or contact us at bookings@blackcarservice.co or 415-622-8765.
Carrier disclosure. Message and data rates may apply. Black Car Serviceis not responsible for delayed or undelivered messages caused by your wireless carrier. Supported carriers include AT&T, T-Mobile, Verizon, and most U.S. carriers; carriers are not liable for delayed or undelivered messages.
We do not sell, rent, or share opt-in information or phone numbers with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
4Service providers (sub-processors)
To run our business we share specific data with the following processors. Each is contractually required to use the data only for the purpose described:
- Stripe — payment processing.
- Twilio — sending SMS messages (confirmations, reminders, receipts, review requests, payment requests, cancellations).
- Resend — sending transactional email.
- Google Maps — address autocomplete and route distance for pricing.
- Google Calendar — operator-side scheduling of confirmed reservations.
- Supabase — application database and storage.
We do not sell your information, and we do not share it for advertising or marketing purposes. As stated in section 3, phone numbers and SMS opt-in information are never shared with third parties for marketing.
5Data retention
We keep ride records and associated communications for the period required by U.S. tax and applicable carrier-licensing rules — generally seven years from the date of the ride — after which they are deleted or anonymized. SMS opt-out records are retained as long as needed to honor your opt-out.
6Your rights
Depending on where you live, you may have the right to:
- Know what personal information we have about you.
- Request a copy of that information in a portable format.
- Request that we correct inaccurate personal information.
- Request that we delete it (subject to the legal records retention noted in section 5).
- Opt out of any sale or sharing of your personal information — though we do not sell or share it for advertising or marketing in the first place.
- Limit our use and disclosure of any sensitive personal information (we do not collect sensitive personal information as defined under California law).
- Opt out of our SMS program at any time by replying STOP.
- Not be discriminated against for exercising these rights.
To exercise any of these rights, email bookings@blackcarservice.co or call 415-622-8765. We will verify your identity by asking you to confirm information we already have on file (such as a recent reservation ID, the email address used to book, and the phone number used to book) before we disclose, correct, or delete records. We will acknowledge requests within 10 business days and substantively respond within 45 days, with one 45-day extension when reasonably necessary.
You may use an authorized agent to submit a request on your behalf. The agent must provide written, signed authorization, and we may still ask you to verify your own identity before we act on the request.
6aCalifornia residents — additional disclosures
This section supplements the rest of this policy and applies to California residents under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act (collectively, “CCPA/CPRA”). The lookback period for the disclosures below is the 12 months preceding the “Last updated” date at the top of this page.
Categories of personal information we collect. Using the categories defined in California Civil Code § 1798.140, in the past 12 months we have collected:
- Identifiers — name, postal/billing address, email address, telephone number, and an internal customer ID.
- Customer records (Cal. Civ. Code § 1798.80(e)) — name, contact information, and limited payment metadata (last four digits of card, payment-processor reference). We do not store full card numbers, CVV, or banking details.
- Commercial information — records of rides booked, cancellations, and amounts paid.
- Geolocation data — pickup and dropoff addresses you supply on the booking form. We do not collect precise (GPS-level) location from your device.
- Internet or other electronic network activity — minimal request logs (IP address, user agent) generated by our hosting provider for security and abuse-prevention purposes.
- Inferences — none. We do not build profiles or score customers.
We do not collect the following categories: biometric information, audio/electronic/visual information, professional or employment-related information, education information (FERPA), or genetic data. We do notcollect “sensitive personal information” as defined under the CPRA (such as government identifiers, financial-account login credentials, precise geolocation, race or ethnicity, religious beliefs, union membership, contents of mail/email/text not directed to us, genetic data, biometric identifiers, or health/sex-life information), and therefore the right to limit use of sensitive personal information does not have any effect on our processing.
Sources. The personal information above comes directly from you when you submit our booking form, request a quote, contact us by email or phone, or pay an invoice. Limited technical data is generated by your interaction with our website (server logs).
Business or commercial purposes. We process personal information to: (a) confirm, schedule, dispatch, and complete your ride; (b) process payments, refunds, and disputes; (c) send the transactional SMS and email messages described in section 3; (d) keep books, file taxes, and produce records required of a CPUC-licensed ground-transportation carrier; (e) detect and prevent fraud, abuse, and security incidents; and (f) respond to your questions and feedback.
Categories of recipients. In the past 12 months we have disclosed each category of personal information listed above for the business purposes described to the service providers identified in section 4 (Stripe, Twilio, Resend, Google Maps, Google Calendar, Supabase). Each is bound by a written contract that prohibits using the information for any purpose other than performing the service on our behalf.
No sale or sharing of personal information.We do not sell personal information and we do not “share” personal information for cross-context behavioral advertising, in either case as those terms are defined under the CCPA/CPRA. We have not done so in the past 12 months. Because we do not sell or share, there is no “Do Not Sell or Share My Personal Information” link to follow — the answer is already no — but you may confirm this at any time by contacting us at the address in section 11. We do not knowingly sell or share personal information of consumers under 16 years of age.
No financial incentives. We do not offer financial incentives or price/service differences in exchange for personal information.
How to submit a CCPA/CPRA request. California residents can use either of two methods:
- Email bookings@blackcarservice.co with the subject line “California privacy request”; or
- Call us at 415-622-8765 and ask for the privacy contact.
We will use the verification process described in section 6 and will not discriminate against you for exercising your rights. If we deny a request in whole or in part, we will explain why.
California “Shine the Light” (Cal. Civ. Code § 1798.83).California residents may request, once per calendar year, information about personal information we disclosed during the prior calendar year to third parties for those third parties’ own direct marketing purposes. We do not disclose personal information to any third party for that purpose, so the response to a Shine-the-Light request is “none.”
Notice of right to opt out of automated decision-making. We do not use personal information to make solely automated decisions that produce legal or similarly significant effects about you.
7Security
Customer data is stored in encrypted databases. We use HTTPS for all traffic between your browser and our servers. Access to operator tools is restricted to authorized personnel. No system is perfectly secure; if we discover a breach affecting your data, we will notify you in line with applicable law.
8Cookies & tracking
The Black Car Service website uses session cookies to keep your booking form state intact while you fill it out. We do not use third-party advertising trackers.
9Children
Our service is for adults booking rides. Children may ride as passengers in accordance with applicable car-seat laws. We do not knowingly collect personal information directly from children under 13.
10Updates
If we make a material change to this policy, we will update the “Last updated” date and, where appropriate, notify customers with active reservations by email.
11Contact
Black Car Service LLC
1401 21st St STE R, Sacramento, CA 95811, US
Privacy requests: bookings@blackcarservice.co
Customer service: 415-622-8765 · bookings@blackcarservice.co